Higher interest rates and low inventory have kept many would be homebuyers at bay this year. Lenders are putting up a good fight to capture every loan they can in this competitive market. LO Manager Todd Cholevik shares his technique in how to engage with members in a way that closes more deals. 

In April, we continued our video interview series of Mortgage Monthly on CUbroadcast featuring Executive Sales Consultant Yvette Harrod discussing 2022 housing market trends and secrets to growth.

CU Members Mortgage is hosting a FREE webinar on February 17, 2022 from 1:00 to 2:00 p.m. (CT) entitled “How to Grow Your Purchase Business in a Slowing Housing Market.”

There’s a lot of homebuying and selling taking place in the U.S. suburbs and exurbs, and the COVID-19 pandemic has only intensified the situation. Why is this trend great for your credit union’s mortgage business?

While no industry experts are predicting home equity lending will return to its stunning record-high activity from 15 years ago, there could still be a huge opportunity brewing from 2021 to 2022 and beyond.

Choose specific times in the loan cycle you want to ask members about - and make sure you do so succinctly and directly.

With an influx of first-time homebuyers, there's a great purpose to focus on and serve first-time homebuyers well and as you do, you are building a reputation as a preferred lender.